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Mobile Prototype


Potlucky UX

“Doodle for potlucks.” How we turned our clients pipe dream into a unique clickable prototype in only three weeks.

 
 
 

My Role

UX Design Lead, Client Discovery, User Research, Personas, Concept Ideation, User Flows, Feature Prioritization, Paper Prototyping, Mid-Fidelity Wireframes, User Testing

Timeline, 3 Weeks

 

Brief

Our client came to us with the opportunity to design the ultimate mobile potluck planning app. There are numerous event applications on the market, but until now there is no dedicated app that aids the process of organizing a potluck. 

 


C A S E S T U D Y H I G H L I G H T S

 
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Building Something Worthwhile

We wanted to support the client to build a fun potluck event planning app. We also wanted to be realistic and make sure we were building something worthwhile for users. Something that would add more value than the current alternatives rather than build something for the sake of building it.

Read the full case study

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User Discovery & Getting to the Heart of Pain Points

We completed 16 discovery user interviews and a contextual inquiry. We uncovered a ton of human emotion tied to each aspect of the potluck process for hosts and guests, including numerous pain points and barriers to guests attending. While a few people were concerned about the person who only ever brings a bag of chips, almost everyone we interviewed offered that the most important part of the potluck experience was sharing time together.

Read the full case study

 
 
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Designing From Scratch

We started by mapping out a high-level process flow for each core user task. This first step gave us a starting place and birds eye map of the user processes we needed to design. Next, we moved to paper to test the user flow and interface concepts on real people. Taking everything we learned from paper prototyping into account, we developed a complete diagram outline the entire functionality of the Potlucky App. 

Below is a more granular look at the finalized host and guest flow. Read the full case study

 
 

 “I was really impressed with the work this team did. I came in with a name and a rough, big idea of what I imagined Potlucky could be. One of the things that was the most notable for me, was the drive they had to create something that people would really use. I didn’t initially think about how big a barrier it is for people to download, signup, and use a new app. The work they did in terms of thinking about how to make Potlucky standout was really interesting.

I didn’t really know what to expect coming into this partnership but I was blown away by the final product they were able to present to me in only three weeks.”

— Mohamed Ehab, Founder - Reel Causes

 

 
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